Our Mission to Explore & Conserve - Sunreef

Welcome to Sunreef

The premier eco certified marine tourism operator in south east queensland’s sunshine coast

Mission Statement 

Our mission is to provide unforgettable, awe-inspiring marine tourism experiences that promote environmental conservation and education, while delivering unparalleled customer service and creating meaningful memories for our guests. We strive to showcase the beauty and diversity of our oceans and marine life and to inspire a sense of responsibility and stewardship toward our fragile marine ecosystem. Through our passion for marine tourism, we aim to foster a deeper appreciation and understanding of our natural world and encourage sustainable tourism practices for the benefit of future generations.


Sustainable tourism is a type of tourism that aims to reduce the negative impact of tourism on the environment and local communities, while providing economic and social benefits to the destination. At Sunreef, we believe that sustainable tourism is not only necessary to preserve the natural beauty and cultural heritage of our destination, but it is also essential to ensure the long-term viability of the tourism industry.

One of the key principles of sustainable tourism is to minimize the environmental impact of tourism activities. At Sunreef, we are committed to reducing our carbon footprint by using renewable energy sources and promoting energy-efficient practices. We have implemented a number of measures to reduce our energy consumption, such as using LED lighting and limiting our boat engines. We also use biodegradable and environmentally-friendly products whenever possible, and we encourage our guests to do the same.

Another important aspect of sustainable tourism is supporting local communities. At Sunreef, we work with local suppliers and businesses to promote economic growth and sustainable development of our destination. We believe that tourism should benefit the local people by creating job opportunities and supporting local industries. We also encourage our guests to engage with the local culture and learn about the traditions and customs of our region.

We also believe in promoting responsible and respectful behavior towards wildlife and natural habitats. We operate our tours with strict guidelines to minimize the impact on the environment, such as avoiding areas with sensitive ecosystems and not disturbing wildlife. We also promote conservation efforts and support local initiatives to protect the natural beauty of the destinations we visit.

Another important aspect of eco-tourism is educating our guests about the importance of environmental conservation. At Sunreef, we believe that eco-tourism is not only about enjoying the beauty of nature but also about learning to appreciate and protect it. We provide our guests with information about the local ecosystems, wildlife, and conservation efforts. We also encourage our guests to adopt responsible travel practices, such as reducing their water and energy consumption, and disposing of waste properly.

Finally, we believe that sustainable tourism is about creating a positive experience for our guests while promoting responsible tourism practices. We strive to provide high-quality services that meet our guests’ expectations while minimizing our impact on the environment and local communities. We also aim to educate our guests about the importance of sustainable tourism and encourage them to adopt responsible travel practices.

In summary, sustainable tourism is a vital component of the tourism industry, and at Sunreef, we are committed to promoting sustainable tourism practices. By minimizing our impact on the environment, supporting local communities, promoting responsible behavior, and providing high-quality services, we aim to create a positive impact on the destinations we visit and contribute to the long-term sustainability of the tourism industry.


Sunreef encourages all customers to attend and enjoy our tours. Sunreef will accommodate all customers with accessibility requirements where possible, with the nature of each individual and tour being taken into consideration for all bookings. Safety and enjoyment for our guests are our first priorities. Please contact us directly for further information or to discuss a tour requirement


We are privileged to live, work and play in, unceded Gubbi Gubbi country and we acknowledge the deep connection and culture that the traditional owners, the Gubbi Gubbi people, share with these lands and waters. We pay our respects to elders past present and immerging and to all Aboriginal and Torres Strait Island peoples today.